Zayed International Airport
Abu Dhabi

Marked as the world’s most beautiful airport, Zayed International Airport, located in Abu Dhabi, represents an exceptional architectural achievement for the United Arab Emirates' travel industry, both locally and globally. With its stunning design and unique visual identity, a series of pictograms, tailored specifically to the airport’s design, was created as part of the brand guidelines.

Credits:

Graphic Design:

Mohammed Awwad

Creative Director:

Gary O’kelly

Agency:

Brash Brands

Image: WAM

To maintain visual consistency, I analyzed the logo’s curvatures and angles, using them as a base unit to create all the pictograms. This presented a challenge due to the limitations of the shape; however, the final output was well received and recognized. Due to their strong alignment with the brand identity and architecture, the pictograms were later incorporated into the digital app interface and the official website, becoming an important aspect of the brand.